Mr. Jbo Packaging

Xi West is a branding agency, that predominantly re-brands Chinese sex toys for western markets. For the “girl gang” range, the company had to re-imagine Mr Jbo’s top-selling female sex toys for a US-based market. I was tasked with illustrating 5 distinct characters, and their respective emoji’s, which who would each reflect the qualities of 5 different sex toys. ART DIRECTION & GRAPHIC DESIGN: Jo Jackson